As my years in New York add up, the magic of Time Square dwindles away. Minneapolis interactive agency, Space 150 has lured me back in, if not to shop and eat, but to interact with GIANT models.
Their brand new Forever 21 billboard in Times Square acts like a mirror to the crowd. The model takes a photo of the crowd, shakes it, and shows it to them.. one model plucks some from the crowd and gives them a kiss… It’s only been live for a little while, but there is much more to come from this billboard and innovative company.
http://www.fastcompany.com/1663846/times-square-billboards-use-spy-tech-to-reach-out-and-grab-you
Company website: www.space150.com
Ashlye Vaughan