While all film exec and filmmakers have their passion projects– they are also on the lookout for a great business model as a steady stream of revenue. Brett Ratner has always been at the forefront of finding lucrative business models to match with his interests. Here he is taking aim at the reasonably priced action thriller. Sam Raimi does it for horror, Peter Jackson for sci-fi and now Ratner for action. Its smart – they become producers and factory owners for burgeoning talent.
Headsets & Highballs
